Case Studies

  • Allison Interviews Podcast – PR Case Study

    Allison Interviews Podcast – PR Case Study PR Goals Get wide viral/sharable media coverage for episodes of the Allison Interviews Podcast within the entertainment news, pop culture news and broach news media spaces. Allison Interviews began as a print column that ran long form celebrity interviews across media outlets, including: the Gannett/USA TODAY Network of…

  • PlantSwitch Case Study

    PlantSwitch Case Study PR Goals Introduce and communicate the pressing environmental and health-related issues associated with traditional plastic products and microplastic pollution. Communicate the reasons why previous attempts at replacing plastic have failed to gain traction with large companies and in the national and international corporate distribution stream. Communicate why PlantSwitch’s plant-derived alternative plastic material…

  • Tire Agent

    Tire Agent PR Goals PR Goals Tire Agent is a Series A funded tire and wheel e-commerce platform offering an unprecedented amount of inventory for all vehicles with a proprietary buy now, pay later financial software platform allowing customers with subprime credit or no credit to easily purchase the tires and wheels they need. The…

  • Cactus Collective Weddings

    Cactus Collective Weddings FullScale Media Public Relations Case Study of Cactus Collective Weddings PR Goals Cactus Collective Weddings is a Las Vegas-based micro-wedding, elopement and destination wedding company offering all-inclusive intimate wedding packages in some of southern Nevada’s most picturesque natural locations. The company also offers seasonal wedding packages in San Diego, California and Black…